Todays lecture and tutorial content surrounded the philosophy of virtual communities. I really enjoyed this lecture and the tutorial task as it allowed me to theorize using my knowledge in psychology to help understand the motives behind people using 3D environments.
In comparison to traditional communications over the internet i.e., msn and other IM programs I think that this offers a more realistic approach to communicating through the internet. By realistic I mean something that is more tangible than text. The individual using 3D programs creates an avatar that can either look like the person or something completely out of an individual's imagination, filling voids and fulfilling fantasies. Although the avatars still communicate via text, the supporting graphics which are basically everything you find in the real world and more, allow for individuals to escape the realities of life.
The video in the lecture suggested that 3D worlds can lead behavioural researchers like psychologists into new discoveries about human behaviour that due to ethical reasons was not possible in the real world. It may also come to be very useful for marketing teams that want to try a new product out on a virtual world before they present it to the real world.
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